The core message of the session was that investment follows livability and human potential: markets do not create the “oasis,” but are attracted to places where life feels worth living. The host framed the keynote with the image of a caravan stopping in the desert not because a market already existed, but because it found water, shade, and welcoming people. That metaphor was then translated into modern terms: a young engineer choosing between jobs and a fund manager comparing cities are both effectively asking, “Where is the oasis?” The session positioned Abu Dhabi’s livability as an economic asset capable of attracting talent, business, and capital.

John O’Brien, introduced as CEO of HOPE Foundation, opened by saying Abu Dhabi was “hiding in plain sight.” He explained that he had visited 100 countries and expected not to be surprised, but was “shocked” by what he saw. He connected this to the UAE president and Abu Dhabi ruler’s 2015 statement about celebrating the last barrel of oil loaded onto a ship in Abu Dhabi, arguing that the meaning is now clearer: Abu Dhabi has built a $500 billion and growing economy, experienced 7.5% year-over-year population growth, grown population by 50% over the last decade, and now has 75% of growth coming from non-oil sources.

O’Brien compared Abu Dhabi with New York, Los Angeles, and Atlanta from the perspective of what can be seen when flying in. New York and Los Angeles, he said, look like built-out economies, while Atlanta and Abu Dhabi reveal open space and development potential. He then used Atlanta’s Centennial Yards as a concrete example: a $6 billion investment by CIM Group, built on top of old railways that no longer drive the economy, required $700 million just to create the platform for new development. His point was that Abu Dhabi’s equivalent transition is from oil underneath the ground to human capital walking on the ground.

The keynote then became personal and motivational. O’Brien described being homeless for six months, growing up in South Central LA and Compton, building and selling a single-family rental home company with more than $150 million in assets, investing in Centennial Yards, and partnering with CIM Group on an affordable housing fund that had raised $370 million in ten months and aimed to reach $1 billion by the same time next year. He argued that the UAE and Abu Dhabi have a unique opportunity to lead the world in unleashing untapped human capital at scale, using the example of women’s access to bank accounts and credit in the United States after 1972 to show how inclusion can expand an economy. He closed the available transcript by urging the audience to be enthusiastic about their country, see people at the bottom as entrepreneurs and employers, and believe that Abu Dhabi’s next fifty years can be built around empowering what is “walking on the ground.”