Summary
LVMH and EY framed AI’s value as adoption: embedding tools into daily work without overriding company culture, human expertise, or governance. LVMH described “quiet tech” and an AI for All plan across 75 maisons, while EY cited rapid internal adoption and argued that the biggest value sits between functions.
Key Topics
5 key topics from Gonzague De Pirey and Hanne Jesca Bax at HumanX Amsterdam 2026. Thicker branches were mentioned more often in the talk.
The New Luxury: AI is only as valuable as the hands that shape It
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Key Takeaways
- Align AI rollouts with company values before introducing tools.
- Listen to business units before standardizing common platforms.
- Use freedom within a framework to balance governance and experimentation.
- Target cross-functional processes, not isolated functions, for higher AI value.
- Modernize employee tools to retain AI-ready talent.
“The tech being present everywhere but visible nowhere.”
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